This week we had to find a company that we would love to work for. Considering my passion for video games, I really want to focus on hopefully one day working on games. In my research of game developers close by, I came across Radical Entertainment. I was originally going to pick Blizzard, or Activision Blizzard, but since that was such an obvious choice for me, I wanted to find a more local company that I would like to work for.
Personal Psychograph:
Name: Caitlin
Age: 22
Location: Nanaimo, BC, Canada
Social Class: Middle Class, student
Lifestyle: laid-back, independent
Behaviour: down to earth, kind, trustworthy
Personality: introverted, intuitive, thinking, perceiving
Interests: design, art, games, film, music
Attitudes: informal, logical, sarcastic, thinks outside-the-box
Values: Hard Work & dedication, simplicity, innovation, technicality
Company Psychograph:
Name:
Age: 22
Location: Vancouver, BC, Canada
Social Class: Middle class, smaller company
Lifestyle: laid-back, independent
Behaviour: trustworthy, goal-oriented, enthusiastic
Personality: intuitive, playful, informal, fun
Interests: games, designing games
Attitudes: "work, play, live, breathe, games"
Values: simplicity, talent, innovation, fun, play
Summary:
a) Who are you targeting and why?
I am targeting Radical because they are in close proximity to me and are located where I want to work. I want to target Radical Entertainment because they seem like a company that would be really great to work for; they share very similar core values as I do, and I can see myself working there in the future (Hopefully. Fingers crossed)
b) What type of work do they do?
Radical Entertainment focuses on creating games for larger titles under Activision Blizzard. They've made games such as Prototype, Prototype 2, Scarface, and many other games for Xbox, PS3, and other platforms and have sold over 30 million games since they were established in 1991.
c)How does this choice reflect your own values/desires/goals?
This choice reflects my own values, desires, and goals because not only does the company reflect a similar belief system to me, but I also I feel that working with video games, film and conceptual art and design will be the most rewarding experience in the career path I have chosen for myself. The thought of working with a team to create something extraordinary is an exciting thought, and to be a part of that would be an awesome experience.
d) Provide One Screenshot of the type of work they do:
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